Case Study: Fashion Ecommerce Brand
Industry: Women’s fashion, direct-to-consumer
Platform: Shopify, Klaviyo, Meta Ads
The Challenge: This company had great organic traffic but a low conversion rate and an unperforming email program. They used manual email sends and did not run any lifecycle flows.
Our Solution: We created a new Klaviyo email strategy for them which had a welcome, abandoned cart and a post-purchase flow. On Meta ads, we also A/B tested UGC creatives to drive the CTR higher.
Results: 187% increase in email-attributed revenue in 90 days, 3.6x ROAS on Meta ads, 12% lift in sitewide conversion rate after CRO updates
Case Study: Beauty & Skincare Brand
Industry: DTC skincare line
Platform: Shopify, Google Ads, Pinterest
The Challenge: This new skin care brand found it hard to make an entry to a saturated market. Their PPC campaigns were too broad and did not convert.
Our Solution: We redesigned their Google Ads campaigns with careful segmentation and optimization of Shopping feed. At the same time, we rolled out a Pinterest strategy based on evergreen visuals and product education.
Results: 29% drop in cost-per-acquisition, 60% increase in brand search volume, 4.1x return on ad spend across Google/Pinterest
Case Study: Multi-Brand Retailer
Industry: Apparel marketplace with multiple vendors
Platform: Shopify Plus, Klaviyo, Microsoft Ads
The Challenge: With so many vendors and thousands of SKUs product discovery was ineffective and the marketing was inconsistent.
Our Solution: We a dynamic emailing personalization in Klaviyo, Building of custom properties as a vendor, category and seasonality. We expanded on the paid side to Microsoft ads to capture high-intent, older demographics.
Results: 22% increase in repeat purchase rate, 38% growth in email CTR, Microsoft Ads added $14K in monthly revenue with a modest $2.5K budget
Case Study: Outerwear Startup
Industry: Premium fashion outerwear (new brand)
Platform: Shopify, Meta Ads, UGC/Influencer
The Challenge: Their product was beautiful plus all the features were ready but they did not have a digital presence and were not sure about launching the first campaign.
Our Solution: With sponsored user-generated content as our starting point, we had a full funnel Meta approach with lookalikes and retargeting. We also use Klaviyo flows to encourage post-ad engagement and to generate leads early on.
Results: 2.9x ROAS at launch, 3,100+ email leads collected pre-launch, First $100K in revenue within 60 days of campaign launch,
Case Study: DTC Lifestyle Brand
Industry: Home & wellness brand
Platform: Shopify, Klaviyo, Google Analytics (GA4)
The Challenge: The brand lacked visibility into its customer journey. They had no analytics structure, and their email segmentation was generic.
Our Solution: We built GA4 custom event tracking and created visual dashboards for the team. In Klaviyo, we restructured their segments by LTV, product category, and recency/frequency behavior.
Results: Weekly data reviews revealed a 30% churn segment we were able to recover, 14% lift in campaign revenue from segmented sends, 5% increase in AOV via product bundling insights
Case Study: Event-Based Fashion Brand
Industry: Formalwear & dresses
Platform: Klaviyo, Shopify, Google Search
The Challenge: High return rates and customer confusion about the sizing were negatively impacting margin. Post Transaction Email Performance Was Also Deteriorating
Our Solution: We put automated post-purchase email flows that educated customers on the fitting, return terms and care for cloths. We created Google Ads to respond to long-tail questions like “how to choose the right prom dress.”
Results: 24% reduction in returns over 6 months, 2.7x increase in post-purchase email engagement, 19% boost in returning customer rate
Case Study: Subscription-Based Brand
Industry: Wellness supplements
Platform: Shopify, Klaviyo, Meta
The Challenge: Churn was high and many customers only made one-time purchases.
Our Solution: We used Klaviyo’s predictive analytics to determine likelihood to churn to develop custom replenishment flows and tested Meta ads addressing subscription concerns (like flexibility and cancel anytime).
Results: 16% increase in subscriber retention, Email flow attributed $27K in repeat revenue, 2.1x higher ROAS for subscription-specific campaigns
Case Study: Local Dental Practice
Industry: Healthcare — General & Cosmetic Dentistry
Platform: Google Ads, Microsoft Bing, Local SEO, Klaviyo
The Challenge: This dental practice’s website was not very well ranked on the search engines primarily got clients due to referrals and word of mouth.
Our Solution: Their current website was not very popular on search engines, A dental practice with multiple locations was mostly dependent on referrals and word-of-mouth. We redesigned their local PPC campaign on Google and Bing for high-converting services (like Invisalign and implants). Also, we were starting a content drive local SEO campaign where we were creating geo-specific landing pages, and sending emails to retrieve missed leads and appointment reminders.
Results: 2.4x increase in booked consults within 3 months, 38% lower cost-per-lead via Bing for older demographics, Local SEO landing pages reached page 1 for 12 new service-based keywords, 31% open rate on re-engagement emails to lapsed patients
Case Study: Boutique Law Firm
Industry: Legal — Family & Estate Law
Platform: Google Ads, Facebook Ads, Landing Page CRO, Call Tracking
The Challenge: This boutique firm specialized in high-trust legal services but struggled to generate consistent online leads. They were skeptical of digital marketing due to poor past agency experiences.
Our Solution: We created and ran a tightly targeted Google Search campaign on high-intent keywords such as ‘estate planning attorney near me’ and ‘family lawyer consultation’. Referring landing pages were also redesigned to improve credibility, and call-tracking solution was integrated. Educational ads were also run on Meta to build brand visibility.
Results: 3.1x ROI on paid search within 60 days, 40% increase in contact form conversions after landing page optimization, 18% lift in call inquiries attributed to Meta ad traffic, Reduced bounce rate by 27% with improved mobile UX